One of the biggest challenges organizations face is the question of how to fully leverage Learning and Development (L&D) to improve the performance and productivity of their greatest asset: people. Training is legendary for being both an important organizational function as well as the first to get cut when times are tough. Some of it’s biggest difficulties come from:
Lack of Employee Engagement and Motivation
Low Transfer of Training into Action
Lack of Memorable, Meaningful Content
Ambiguous Goals and Measurement of Impact
Low Return On Training Investment
The Cost Of Employee Training
We could go on and on with a list of problems that beset the L&D field, but perhaps the biggest point to be made here is that this critical Human Resources (HR) function is costing organizations billions of dollars per year. According to TrainingMag’s 2018 report, total U.S. training expenditures—including payroll and external products and services—was $87.6 billion. When you consider the complaints we hear about low return on investment from Training, the obvious questions on the minds of business leaders involve finding ways to improve the impact of training, and truly make learning stick.
Is It Time To Try Something New?
Companies have tried everything. L&D professionals have invested heavily in creating better, more immersive online content. They have invested in software and services that help with learning transfer. And they have invested in coaching and follow-up strategies to extend the effectiveness of their training. Despite commendable efforts in these areas, the needle has not moved much.
According to Einstein, “The definition of insanity is doing the same thing over and over again, but expecting different results.” Is it perhaps time for the Training Industry to try new approaches? I think the answer is a resounding “YES”!
?Say “Hello” To Music-Based Training
A new—yet timeless—approach is what we call, Music-Based Training, which is introduced in my upcoming book:
‘The 7 Songs Of A Successful Team’.
Music-Based Training is not merely entertainment or motivational “RA-RA” over drums and dancing. It is also not “Therapy”. Music-Based Training is a concept we are pioneering with great success that marries proven, assessment-driven, high-impact training and coaching methods with music. (?Remember how you learned the Alphabet? ?) At the same time, we leverage the powerful metaphorical parallels between the elements of music and the elements of TEAMS. We are discovering great ways to teach and develop teams by modeling and duplicating on teams, the principles that produce harmony in music. The results we see from Music-Based Training are fascinating: greater enthusiasm, more successful teams, better Training ROI, and more motivated and engaged employees.
The Top 3 Advantages of Music-Based Training
Here are the top 3 advantages of Music-Based Training for Employee, Team, and Leadership Development.
?1: Transferring Learning Into Action
Research into the neuroscience of music highlights its power to enhance memory recall. This would be a game-changer in the world of learning and development, especially when one considers the current difficulty with transferring learning after training. Too many corporate training events come and go, without learners ever transferring what they learn into action. However, science shows us that, just as we learn the Alphabet to the tune of “Twinkle, Twinkle, Little Star”, trainers could dramatically increase the transfer of what they teach if it is put to music.
?2: Creating A Strong Sense of Community
Another example of the power of music is its inherent ability to bind people together in a shared sense of community. This comes from what neuroscience has shown us about the biomusicological function of ‘entrainment’, which is what happens when groups of people all sync up at a temporal level to the rhythm of music. Even in infants, entrainment is observed as a key to early bonding between mother and child. In Music-Based Training, we rely heavily on this same musical power of bonding and community to build, launch, and lead highly successful teams.
?3: Learner Engagement And Motivation
Music has the power of being a very experiential endeavor. Whether as a listener or a music-maker, the human brain becomes uncontrollably and completely immersed in music. Brain scans (fMRI) show that music lights up activity centers all across the brain, leading to higher engagement with the content being learned. Research also shows that learning produces dopamine, otherwise known as the ‘pleasure’ center of the brain. That means you get a ‘high’ from music-based learning, which increases motivation and the requirement of ‘fun’ that is strongly associated with adult learning.
Want To Learn More?
If you would like to try something new—as Einstein suggested—and you are ready to experience a higher Training ROI, consider Music-Based Training. Not only will your team members grow in harmony and community, and transfer learning more predictably, but they’ll also have a lot more fun in the learning process!
To learn more about Music-Based Training, visit ...
... and get notified when discounted copies of ‘The 7 Songs Of A Successful Team’ are available.
How do you develop your Teams today?